Sabina Gyosheva is the CEO and co-founder of BY FAR, a brand designing luxury shoes and bags for women around the world.

Sabina, together with her sister Valentina and sister-in-law Denitsa, launched the brand in mid-2016, immediately catching the attention of Vogue UK. Within its first year, the brand achieved over 70k organic Instagram followers and was featured in leading fashion media around the world. Today, the label’s products are sold in prestigious department stores such as Harvey Nichols in London and Galeries Lafayette in Paris and are worn by celebrities such as Demi Moore, Bella Hadid and Kendall Jenner.

As a CEO, Sabina has been setting the strategic objectives of BY FAR and thanks to her leadership, the company is among Europe’s most dynamically growing retail companies.

In 2020, Sabina was awarded “Founder of the Year” in Bulgaria by the Central European Startup Awards. She holds a Bachelor’s Degree in Business Studies from University of Westminster, London.